Social Media Associate
New Orleans Saints and Pelicans
New Orleans, Louisiana
Position Overview
Social Media Associate
Manage the official social media accounts for the New Orleans Saints and Pelicans including Facebook, X, Instagram, TikTok, Snapchat and Threads.
Help with idea generation, content development, planning and scheduling for all social platforms.
Ideate, shoot, and edit daily content for the teams’ social channels.
Provide social coverage on game days and other live events through vertical video and photography skills.
Evaluate and interpret performance analytics for the purposes of designing fan/follower growth strategies and engagement level improvements.
Work with corporate partnerships to ensure successful execution of partner-affiliated social media posts.
Oversee and manage Saints Cheer Krewe social media channel with content strategy, shooting, and execution.
Recent Metrics
June 2025 - November 2025
500+ posts across Instagram, Facebook, Twitter, and TikTok
18 M views
2.5 M likes
38.3k shares
30.8 comments
Notable Improvements (New Orleans Saints)
TikTok: video views and audience reach increase by 2.5M (+20%)
TikTok: engaged audience increase by 333k (+19%)
Instagram: follower increase by 40k from 2.17M to 2.2M (+0.8%)
My POV during both Pelican and Saints gamedays through Instagram stories and Snapchat.
Pelicans vs Dallas Mavericks using a variety of vertical video, broadcast clips, production clips, getty images, and images sent from our photographer at the game. I also create the starting 5, quart score, and win graphics while in game.
The feed during gameday is the most important way to bring fans to the game digitally.
During Saint and Pelican gamedays, I package social content for Instagram, Facebook, X, TikTok and Thread feeds from various sources (broadcast, vertical video, production, AP/Getty images, live photographers etc). Below are some of my favorite and most memorable pieces.
I love to capture and package evergreen content that bring fans closer to our players authentically.
This is one of the most vital content strategies. It can also be the most successful.